Anti-Wrinkle Treatment in London: Subtle, Natural Results (No “Frozen” Look)
Fine lines, forehead creases, frown lines or crow’s feet don’t have to mean drastic change. Anti-wrinkle treatment, using carefully dosed botulinum toxin injections, can soften expression lines while keeping your face mobile and authentic. At our London clinic, we place strong emphasis on natural-looking outcomes.
That means you still look like yourself, but more refreshed and well-rested. Many patients worry about looking “frozen” or overdone; our approach ensures that expressions remain dynamic, while lines and wrinkles appear softer and less noticeable.
How anti-wrinkle injections work
Anti-wrinkle injections temporarily relax specific muscles responsible for folding the skin when you smile, squint, or frown. When the muscles contract less strongly, the skin above them looks smoother. Unlike surgery, this is a quick, non-invasive approach with minimal downtime.
The precision of dosing is key: too much can reduce natural movement, while carefully measured amounts keep your expressions intact. That’s why we perform a thorough assessment before treatment to decide on placement and dosage tailored to your face.
Common concerns we address
Anti-wrinkle treatment can be applied to a variety of areas. For forehead lines and frown lines, injections soften deep creases that often give a tired or stressed appearance. Crow’s feet around the eyes can be smoothed without affecting your ability to smile naturally. Bunny lines on the nose can be minimised, while lip flip techniques refine gummy smiles subtly.
Chin dimpling can be eased, creating a smoother profile, and brow lifts can open the eye area for a more youthful look. Masseter injections relieve jaw clenching and can slim the face over time, while neck band treatments improve jawline definition.
Finally, targeted doses can dramatically reduce excessive sweating (hyperhidrosis) in the underarms or palms.
Your consultation and treatment plan
Every treatment begins with a careful consultation. We analyse your facial anatomy, note how strongly different muscles pull, and observe how your face moves at rest and in expression. This assessment allows us to create a personalised plan, often starting conservatively to ensure results look natural. We then review the results after two weeks and make subtle adjustments if needed, ensuring a balanced outcome. To arrange your initial visit, head to our Book Now page
On the day of treatment
On treatment day, we cleanse and map the skin according to your unique anatomy. The injections themselves usually take 10–20 minutes and involve only minor pinpricks. Most patients describe the sensation as mild and brief.
After treatment, you’ll be advised to remain upright for several hours, avoid strenuous exercise for 24 hours, and skip heat-based activities like saunas or hot yoga. Light makeup can be applied later the same day if required.
Because some treatments involve prescription-only medicines, we always require a face-to-face consultation with a qualified prescriber to confirm suitability.
When results appear and how long they last
Patients typically notice softening by day three to five, with full results visible at around two weeks. Effects usually last for three to four months, although some individuals experience up to six months of improvement, especially with consistent maintenance. Lifestyle factors such as exercise intensity, stress, and metabolism can influence how long the results last.
We review your results at follow-up appointments and adjust your plan to keep outcomes consistent and natural.
“Baby Botox” and preventative treatment
Terms like Baby Botox, micro-dosing, and preventative Botox describe lighter treatment approaches. By using smaller amounts in key areas, we can address early lines before they deepen, all while preserving full movement. This option is particularly popular with younger patients in their twenties and thirties or with professionals who need to maintain full expressiveness, such as actors, speakers, and on-camera talent.
Preventative treatments may also reduce the need for higher doses later in life, as early care helps maintain smoother skin over time. Read more about preventative approaches in our blog: To Botox or Not to Botox?
Anti-wrinkle treatment for men
More men are choosing aesthetic treatments to maintain a refreshed, confident look. Common requests include softening frown lines, easing forehead creases, or reducing jaw tension caused by clenching. Because male muscles are often stronger, dosing is adjusted accordingly. The goal remains the same: a natural result that eases signs of ageing without changing your overall character.
Explore our dedicated section on Male Aesthetic Treatments. For jawline slimming, masseter injections gradually create a leaner appearance while improving comfort for those who grind their teeth.
Full-face rejuvenation and combination treatments
While anti-wrinkle injections are highly effective for expression lines, they do not replace lost facial volume or improve skin hydration alone. That’s why we often combine treatments. Dermal fillers can restore contour to cheeks, lips, chin, and temples, while treatments like Profhilo improve hydration and elasticity. Polynucleotides and regenerative therapies stimulate tissue repair and collagen production.
When used together, these options create a balanced and natural-looking rejuvenation, improving both structure and skin quality. Learn more about these options: Dermal fillers, Profhilo, Polynucleotides, and our approach to Full-Face Rejuvenation
Safety, side effects, and suitability
When performed by a trained medical professional, anti-wrinkle treatment has an excellent safety profile. Temporary side effects may include mild redness, small bruises, or slight swelling, which generally resolve within a few days.
Some patients may experience a temporary headache or mild heaviness, though these are less common and usually short-lived. That is why medical history is reviewed in detail before treatment. Read more about our ethos in The Ethics in Aesthetics. Treatment is not suitable for everyone; for example, if you are pregnant, breastfeeding, or have certain medical conditions, it may not be appropriate.
Cost and maintenance
The cost of anti-wrinkle treatment depends on the area treated, muscle strength, and dosage required. Most patients return every three to four months for consistent results, though some plan around key events or seasonal schedules. At your consultation, we will recommend a treatment plan suited to your lifestyle and budget. Transparent pricing ensures you know what to expect before proceeding.
FAQs
- Will I look frozen? No. With precise dosing, natural movement remains.
- Is it painful? Most people find it very tolerable, similar to quick pinpricks.
- How quickly will I see changes? Initial softening within days, full effect in two weeks.
- Can it help jaw clenching or a bulky jawline? Yes, Masseter Botox reduces clenching and slims the lower face.
- Does it work for sweating? Yes, it can dramatically reduce sweating in underarms or palms.
- How long is downtime? Minimal, most people return to daily activities immediately.
- Can I exercise after? Avoid strenuous activity for 24 hours, then resume normally.
- Can I drink alcohol after treatment? Best avoided the same day to reduce bruising risk.
Ready when you are
If you are considering treatment, our clinic offers a calm, professional approach that prioritises natural outcomes. Every treatment is led by experienced doctors who take the time to understand your goals and lifestyle. We never rush, and we focus on achieving subtle, authentic improvements that reflect the best version of you.
To take the next step, visit: Prices & Fees, or Book Now

